THE PANDORA STORY
About Pandora
Discover the story, craftsmanship and design behind Pandora jewelry.
THE PANDORA STORY
Jewelry made to celebrate your story
1982
The early years
Pandora begins in Copenhagen with a simple idea: make beautiful jewelry that can be collected and worn in a personal way.
2000-2019
Building an international presence
The brand grows around the world, bringing hand-finished designs and meaningful moments to more people.
TODAY
Pandora today
Explore the collections and discover the craftsmanship, materials and people behind each piece.